DUCKERS COMMUNITY: Liam Cole – Poppins Agency


Liam has spent the last 13 years selling a wide range of products and services, the last 6 of which have been focused in the luxury sector. He is now very proud to be part of the executive team at Poppins, looking after growth globally for the business. Below we dive into his role at Poppins, the importance of connecting people through your network and how his relationship with his tailors bring his wardrobe to life.

Hey Liam, how are you?
I’m very well my friend, I hope the Duckers team are well and excited for life to get going again.

As the world is opening up, what’s it like wearing a suit again?
That ones hard to put into words, it’s a very special feeling indeed. For me a suit gives you the chance to express yourself. I feel at my best in a perfectly tailored suit, it gives me confidence and a sense of pride.

After my morning workout, I love to start every day by choosing my suit, pocket square, tie and tie pin. That combo of a good workout and picking out my suit is perfect start to the day.

How did you get to know about Duckers?
I was introduced to the guys a few years ago by a friend and have become very close with them ever since. I would class Jordan and Jazzy as good friends and I’m also lucky to call them my tailors as well.

We know you love a touch of tradition in your fashion but what have Duckers Style influenced on you?
For me it’s taking an idea I have to the next level. I love the classic, traditional look but I’m always looking to tweak it somehow, whilst not losing the originality of the look. The guys are the best in the business when it comes to doing exactly that. They take my ideas to another level and create really special items.

What does your average day look like?
For me it depends on the day. Monday & Tuesday I usually spend at my desk doing emails and admin work. Wednesday – Friday is all about client meetings, entertaining, catching up with contacts and building relationships with people. I do my best to take the time to see people, catch up and see how I can help.

Where do you go and who do you see?
I’m very fortunate to be able to spend a great deal of my time at London’s best members clubs, restaurants, hotels and bars. I get to meet and spend my time with people at the very top of their game, from CEOs of massive global businesses to exciting entrepreneurs leading the way in a wide range of sectors. I find meeting people very interesting and inspiring, it’s one of my greatest passions.

Tell me more about Poppins and your role?
Poppins is a digital creative agency – we specialise in branding and digital product (websites, apps, etc). Through a balance of thoughtful strategy, passionate creativity and proven digital expertise we help businesses realise their potential.

My role focuses on anything coming into the business, ultimately I am responsible for the sales globally. Finding businesses that we align with and who share the same beliefs as we do is an extremely important part of the process. We like to work with businesses that are doing good in one way or another, or who are trying to solve a problem for people.

What really makes Poppins unique is the team. It’s a truly special experience when you are able to work with people at the very top of their game. Not only does it make everything better, it’s pushes you to grow and improve in return. I believe this is one of the main reasons we have had such amazing success so far. It’s also why I know that this is only the tip of the iceberg for us.

Any other projects you are working on at present?
My main focus is Poppins and driving the business forward. After a phenomenal first year we have big ambitions for the business over the next 3-5 years.

Other than that, I am close to launching my own watch brand. It’s been 2 years in the making but hopefully come the end of the year we will be fully up and running. All I can say is that we transform forgotten timepieces – watch this space!

What’s next for you and Duckers this summer?
I’m hoping to be able to go to lots of events. I’m confident we can start to enjoy the beautiful English summer together and go to some great car, watch and social events. It makes me smile just thinking about it.

Above all else I really enjoy connecting people. I truly believe in the power of building good relationships. I love to help people, listening to their needs and supporting them in any way I can. That’s normally by introducing them to someone or doing something they can’t do themselves. It gives me a huge amount of pleasure and is something I have done with Duckers since I first met the boys all those years ago.

For me life is all about the interactions you have with people and the better you are to the people you meet and interact with, the more likely life will find a way of looking after you in one way or another.

As the saying goes – “What goes around, comes around”.

Liams life spent in the city is bouncing from meeting to meeting. His ‘suit of armour’ has to make that all important first impression, fit spectacularly and maintain durability.
For ultimate longevity, we recommend you rate your suits throughout the working month to allow the wool to rest and look fresh. Fabric choice is key in areas such as travelling and climate, to reduce creasing and maintain in comfort.